5 Small Business Marketing Strategies
Small businesses must pay close attention to the current needs and preferences of today’s customers. Current trends point to the use of mobile devices, shopping online, environmental awareness, social media and the importance of customer reviews. Small businesses should focus on answering the search intent of their prospects in order to drive traffic to their online […]
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What is Search Intent and How Can I Use It to Generate Business Leads?
What does Search Intent Mean and how can I use it to generate leads for my business?Search intent is SEO 101. As Search Engine Marketers we try to decipher what a user will use as a keyword for their intended query. Basically, why does a user conduct a specific search, what are they looking for? […]
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Who Will Your Customers Trust? Thought Leadership and Content Marketing
What is the single most important trait your prime customer looks for when deciding who to do business with? That trait my fellow readers is “TRUST”. Trust is the foundation of any business and should be instilled within company culture.What is Company Culture? The Merriam Webster Dictionary defines culture as “The set of shared attitudes, values, […]
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Top Three Content Marketing Ideas for Acupuncturists
So, you decided to open an acupuncture practice. You’re confident, you’re experienced, you’re ready to take on the world. Except, where do your patients come from? You could be the best acupuncturist on the planet but, if no one knows about you, business will be tough to sustain. Acquiring patients for an acupuncture practice is tough. […]
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